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Louis Vuitton’s 18k yellow gold and diamond watches with crocodile bands, prices available upon request, at select Louis Vuitton stores, louisvuitton.com.

On His Watch

Marc Jacobs creates a bold, timely new collection for Louis Vuitton.

June 2008

A major watch buff, Marc Jacobs is an avid collector who regularly scours auction house catalogs. Now he’s designed a few timepieces himself: the three-style Emprise collection for Louis Vuitton. Though they share key motifs—crocodile bands, pavé diamonds and hardware reminiscent of the house’s beloved trunks—each of the looks has its own unique attributes. One has an ebony face with the LV logo placed at five o’clock (a play on the Roman numeral). Another features a white dial showcasing the numbers. And Jacobs outdoes himself with a glitzy, diamond-encrusted offering that lets the hands speak for themselves. Strong and ornate, these watches get it right time after time.

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