Bittar is well aware that fashion jewelry is in the midst of a major moment, thanks in no small part to the runway collections of the Lanvins and Louis Vuittons of the world. “I’m thrilled they all started doing it, (a) because it brings an awareness to jewelry and (b) because the ready-to-wear jewelry designers are doing some of the most creative jewelry out there. For me it’s been great because it ups the bar.” Still, Bittar, whose prices range from $75 for a skinny Lucite bangle to $2,500 for a porcelain collar, is happy to stay accessible, particularly in this economy. “Something that’s ornate and colorful and light does not need to cost $30,000,” he says, adding that he doesn’t plan on toning down the fantasy in response to the tough times. “I just went through French Vogue and Italian Vogue from the Seventies when the first recession was, and they were not giving depressing. It wasn’t part of the package.”
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- Accessories
Bittar Sweet
Alexis Bittar is jewelry's arm-candy man.
continued (page 3 of 3)
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