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Shoulder To Shoulder

Massimiliano Giornetti has been designing men’s wear at Salvatore Ferragamo for a decade, so when he took over the house’s women’s category last year, his methodology was clear. “I approach both lines the same way,” says the creative director. “For my first women’s collection, I looked back to Ferragamo’s roots and added a modern sense of freedom.” He also brought a structured look to his women’s messenger bag: Designed in a soft moss-green croc, it was inspired by its sturdier male counterpart. Quite a striking couple.
October 2010
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