These three products can help de-crease the eye area. Apot.Care Irido-Radiant Eye Contour Care ($125; spacenk.com) relies on skin-plumping hyaluronic acid, and Rodial Glamoxy Snake Serum ($150; rodialskincare.com) takes advantage of the Botox-like effects of a peptide that mimics snake venom. Most notable, though, is RoC Brilliance Eye Beautifier, shown below ($50; at drugstores), which uses bioelectricity, a technique that parent company Johnson & Johnson claims will become the biggest thing since retinol. The package comes with two products—one containing “ion-mineral conductors” like zinc and copper, the other a cream that activates the minerals—that together promise to jump-start the skin’s cell renewal process.
Photography by John Lawton