Nathaniel Lyles, 22. <b>Style icon:</b>

Nathaniel Lyles, 22. Style icon: “The Nanny [Fran Drescher].” Favorite purchase: “My penny-farthing bike. I think it was made for a dwarf.”

Click here to view the complete "East Enders" slideshow.

The East Enders

They go by names like Thom Ticklemouse, Feral Bojangles, and 
Rowdy Superstar and wear Mickey Mouse ears, feathers, and a kaleidoscope 
of colors. Ted Polhemus celebrates the kids who are 
keeping alive London’s illustrious tradition of eccentric self-invention.

September 2010

Paris has chic. New York has glamour. Los Angeles has movie stars. But London has mobile, perambulating works of art.

Studying a bunch of London postcards from the end of the Seventies, with their bondage-
trousered, finger-saluting “Greetings From London” punks, it dawned on me that tourists back then were just as interested in street culture as they were in Big Ben. Huge numbers of people were hauling themselves across oceans and continents to gawk at the city’s exotic extraterrestrial exhibitionists. (It must have made for some strange moments at the English Tourist Board: “Might Her Majesty pose with a safety pin in her nose?”) Ten years before, during the Swinging Sixties, visitors had gone straight from Heathrow to Carnaby Street—a place that Charles Dickens dismissed as “a bygone, faded, tumbledown street”—in the hope of spotting groovy Mods and miniskirted, mascara-wearing dolly birds.

Londoners, on the other hand, have seen it all before, or so they would have us think. When I first came to Britain from the States in 1969—a hippie with waist-length hair and bell-bottom jeans so patched that none of the original denim
was showing—I couldn’t believe that no one shouted “Get a haircut!” as they did back home. Traveling through Europe my girlfriend and I had experienced Germans at the Hamburg train station inspecting us like animals in a zoo. But when we got to London, we suddenly became invisible.

This calculated tolerance is probably a response to centuries of relentless sartorial conformity, unequaled anywhere else in the world. Whether it was the bowler-hatted businessman or the flat-capped workman, everyone in Britain was a stereotypical representative of his class—no one a particular person. Until, that is, the dam burst some five decades ago. And once the genie of personal identity was let out of the bottle, there was no putting it back.

Since then, the city has been a wellspring of mind-boggling street style. Picture John Lydon 
(just another weird London kid, not yet the Sex Pistols’ Johnny Rotten) strolling down the King’s Road in 1975 sporting fluorescent green hair and a ripped-up suit. People obviously noticed, but to stop and point would have been to act like a country bumpkin—or, worse, a tourist. Overreacting is just not the thing to do. Keep calm and carry on.

Ironically, this can make the British capital hell on earth for exhibitionists. Three Italian ladies, friends of mine, came to London in the Nineties. Slightly punkish, they were thrilled at how free they were to dress and adorn themselves without attracting stares, eliciting wolf whistles, and more. But then a terrible existential angst enveloped them: Their addictive need for attention unfulfilled, they entered a period of no-holds-barred stylistic excess until their pervy clothes, shaved heads, and multiple piercings obliged even the most jaded Londoner to pay attention. One time, as we rode the train to Heathrow, a middle-class Italian couple consoled each other that, safely 
back on the Continent, they would be rid of degenerate British freaks. My friends put them right, in Italian, just as we pulled into Terminal 1.

Keywords
Who
Subscribe to Wmagazine.com
Give the Gift of Wmagazine.com

W Newsletter

Sign up to receive the latest on fashion, art and style delivered to your email inbox.

Features
Jennifer Aniston and Gerard Butler do a little risqué role-playing in the California desert.
With a slate of quirky indie roles and a horde of digital followers, Demi Moore is reinventing her career.
Amid sultry settings and irresistible distractions, Madonna falls under the spell of Rio de Janeiro.
For years Bruce Willis vowed he'd never marry again. Then the movie star met sizzling Emma Heming, and she changed his mind—and his life.
W Specials
Revisit Posh & Becks, Brad & Angelina, Naomi on cleanup crew, Madonna's yoga poses, the Kate Moss tribute issue and more at W Classics.
Check out W magazine's covers from the past five years, starring everyone from Angelina Jolie to Renée Zellweger.
From a castle in the Dolomites to a modernist masterpiece in Malibu, revisit some of the most spectacular homes featured in W.
Subscribe to Wmagazine.com

W Newsletter

Sign up to receive the latest on fashion, art and style delivered to your email inbox.

Summer Camp

Summer Camp

Kate Moss, Lara Stone & Daria Werbowy frolic in the Miami sun. A Bruce Weber classic! (July 2008)

W Blogs

Brad Pitt and Angelina Jolie

Domestic Bliss

The Steven Klein shoot that started it all: Mr. and Mrs. Smith costars Brad Pitt and Angelina Jolie play house in Palm Springs. (July 2005)