For this year’s anniversary festivities, Moncler created a series of
cartoons that tell the company’s story from the perspective of its
mascot, MonDuck, who appears on the inside of the jackets. The series
takes us from the early days, in which a gaggle of adventurous geese
climbs to the top
of a mountain in puffer jackets, to
the present,
where the gregarious mallard is surrounded by his famous and fashionable
friends (left).
November 2012