COS for Celebration
W’s features director is excited for this H+M brand’s US debut.
Time was, to get your hands on COS, you’d have to fly to Europe. But come fall, the quieter, almost bookish sibling H+M brand is opening its first store in New York. Better yet, perhaps, is that in the meantime, COS has extended its e-commerce to include the US, so I can buy this wool utility coat and trouser look without leaving the air conditioned comfort of my office—let alone booking a ticket to Milan.