Watch Word

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Watch Word

blog_deleanu.jpgDeLaneau, long a darling of Asian and European watch collectors, has finally landed Stateside. The Swiss women’s brand, which produces only about 100 timepieces a year, recently opened the doors to its Manhattan boutique. Known for blending artistry with technical wizardry, the house boasts a distinctly feminine aesthetic, a reflection of its CEO and creative director, Cristina Wendt-Thévenaz. One of the few women to hold a top post in the industry, she believes that American women are ready for engineering fireworks like tourbillons and calendars—features that are de rigueur in men’s models. “American women have been acquiring men’s watches for years,” she points out. “They just put diamonds on them” (delaneauwatch.com).

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