FASHION

Gosha Rubchinskiy: New Kid From the Bloc

by Alexander Fury

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Portrait by Collier Schorr

For the Russian designer Gosha Rubchinskiy—and his rapidly growing fan base—sweatshirts, T-shirts, and jeans are the coolest things in fashion.

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Gosha Rubchinskiy

Image from Rubchinskiy’s 2016 book The Day of My Death.

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Gosha Rubchinskiy

Image from Rubchinskiy’s 2016 book The Day of My Death.

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Gosha Rubchinskiy

One of Rubchinskiy’s favorite photos from 2014’s Crimea/Kids, his photozine.

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Gosha Rubchinskiy

One of Rubchinskiy’s favorite photosfrom Youth Hotel, 2015;

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Gosha Rubchinskiy

One of Rubchinskiy’s favorite photos from Transfiguration Book, 2012.

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Gosha Rubchinskiy

One of Rubchinskiy’s favorite photos from Crimea/Kids.

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Gosha Rubchinskiy

One of Rubchinskiy’s favorite photos from Crimea/Kids.

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Gosha Rubchinskiy

One of Rubchinskiy’s favorite photos from Transfiguration Book.

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Gosha Rubchinskiy

Rubchinskiy’s photograph of the rehearsal for the Gosha Rubchinskiy spring 
2017 show in Florence.

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Gosha Rubchinskiy

Rubchinskiy’s photograph of the rehearsal for the Gosha Rubchinskiy spring 
2017 show in Florence.

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Gosha Rubchinskiy

Rubchinskiy’s photograph of the rehearsal for the Gosha Rubchinskiy spring 
2017 show in Florence.

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Portrait by Collier Schorr

Gosha Rubchinskiy, with friends Erik Palm and Tolya Titaev (from top), in Paris, all wearing Gosha Rubchinskiy.

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Portrait by Collier Schorr; LightIng Design: Christian Bragg; digital technician: Stefano Poli; grooming by Marielle Loubet.

Titaev, Rubchinskiy, and Palm (from left), in Paris, all wearing clothing from Rubchinskiy’s spring/summer 2017 collection.