Listening to Alexandria Hilfiger and Nary Manivong (below) discuss their new line, NAHM, is a bit like hearing a couple describe their romantic trajectory. The pair met in fall 2008, when Manivong attended a dinner at Hilfiger’s house. Soon she was helping style the shows for his namesake fashion label. In 2010 Manivong suspended the brand but, he says of Hilfiger, “I didn’t want to lose her.” So the duo decided to go into business together. “Dating, engagement, marriage, having a baby—that’s kind of like the emotional process we went through,” Hilfiger says, laughing. On the advice of Hilfiger’s dad, Tommy, the duo opted for a tight focus: the shirtdress. Their debut collection remakes the classic frock with avant-garde twists and unexpected details: a full-skirted tuxedo minidress is done in silk satin–faced organza and a looser style is rendered in sexy black mesh. For next spring they plan to add prints to the mix, taking inspiration from early-Seventies Laos and the glam French expat scene there. Building off of a single silhouette, says Hilfiger, “pushes your creative boundaries” (nahm-ny.com).