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We Are All Amused

Estée Lauder celebrates its new fragrance, Modern Muse, with a model-filled fete.

What: The unveiling of Estée Lauder’s new fragrance, Modern Muse, with an elegant cocktail party punctuated by an energetic hybrid violin-DJ performance from Mia Moretti and Margot of The Dolls.

Where: The Guggenheim museum, where the current James Turrell light installation in the rotunda served as a gorgeous backdrop.

When: September 12th

Who: Guests were instructed to bring a “muse” as a date: Prabal Gurung brought Joan Smalls; Teen Vogue Editor in Chief Amy Astley brought Hailee Steinfeld; Olivier Theyskens was with Constance Jablonski; InStyle’s editor in chief took Drew Barrymore, and the A-listers just kept pouring in.

Why: The biggest muse of all was Arizona Muse, the face of the Modern Muse campaign, who assured us that her surname’s use in the fragrance title was completely uncalculated. “It’s a coincidence, a lucky and happy coincidence,” said Muse, who brought along her mother and brother. “How amazing is that?”