Generational shift, slow though it may be, has pushed the Persian community toward the American mainstream—or at least the Beverly Hills version of it. Still, the community clings tightly to its core values of respect for family, faith, education and success, and some age-old customs remain. Friday-night Shabbat dinners are sacrosanct, and the meal can easily include 60 people. (Persians often cite such gatherings as a reason they need large houses.) Likewise, a majority in the younger generation choose to marry fellow Persians—much to their parents’ relief. “They don’t have to marry Persian,” says Jasmine Yadegar, in a tone suggesting that she hopes her two twentysomething daughters—both of whom still live at home—eventually will. “All I want for them is to be happy and find people with the same background.”
“For me,” says daughter Sabrina, an aspiring fashion designer, “I think it’s a lot easier to fall in love with someone who has the same ideas and experiences.”
“I need to love their family, and they need to love mine,” adds older sister Jessica, a documentary filmmaker. “Some of my American friends have told me that you’re not dating the parents. They say you don’t need to meet the parents on the first, second or third date. That’s not my view. I think the longer you postpone the introduction to the family, the longer it takes you to get to know if this is someone you want to spend the rest of your life with.”
Among much older women, the Iranian custom of the doreh—a semiformal circle of women who meet to eat home-cooked Persian fare, play cards and gossip in Farsi—has also proved resilient enough to make it to the 21st century. But whether the tradition survives two generations in America is an open question as women’s roles change. “The younger generation works more,” says grandmother Jacqueline Moradi during the brunch gathering at Moghavem’s house. “In our generation in Iran, that was unheard of.”
The Baradarans represent this new face of the Persian upper-middle class. Natasha, who has a busy career, doesn’t attend a doreh, and Bob shares the job of raising their two young daughters. The Baradarans’ circle not only includes Persian friends but also his colleagues, her clients and other parents from the girls’ prestigious private schools. “I am raising kids in a city in which I was raised,” says Natasha. “This is my home. I don’t feel like a transplant.” And why should she? After 30 years in Beverly Hills, few, if any, Persians still hope to return to Tehran. “It’s a reality,” says Gabbay of his community’s new life in California, as he gazes out his office window at the Golden Triangle. “We are a reality.”



















