Akris embroidered cotton dress. Beauty note: For lips and nails that hold their own next to bold lashes, try YSL Beauté Rouge Pur Couture the Mats lipstick in Rouge Rock and Dior Vernis Nail Lacquer in Nymphéa.
Akris embroidered cotton dress. Beauty note: For lips and nails that hold their own next to bold lashes, try YSL Beauté Rouge Pur Couture the Mats lipstick in Rouge Rock and Dior Vernis Nail Lacquer in Nymphéa.
Photographer: Ben Hassett
Stylist: Patrick Mackie

Yves Saint Laurent turned the beauty world upside down when he added cosmetics to his empire in 1978: From the outset, his shades were bright and in your face. The designer was also one of the first to inject colorful pigments into mascara—and, more than 30 years later, the trend is back. Chanel is expanding its mascara collection with navy Bleu and deeply aubergine Prune, to be followed by even more vibrant colors like yellow and aqua. Meanwhile, Saint Laurent returns to its roots in April with another extraordinary shade, Indiscreet Purple (pictured), for the launch of Volume Effet Faux Cils BabyDoll Mascara. “This is for someone who wants to stand out from the crowd,” says the company’s makeup creative director, Lloyd Simmonds.

Hair by Jimmy Paul for Bumble and bumble. Makeup by Hannah Murray. Model: Gertrud Hegelund at IMG. Manicure by Elsa Durrens for Chanel Beaute. Digital technician: Carlo Barreto at Beartrap Digital Media. Photography assistants: Ryan Garcia, Mike Lau, Pat Roxas. Special thanks to Root (Drive In) Studios.