Giovanna Battaglia and Sara Battaglia. Photo by BFAnyc.com.
Giovanna Battaglia and Sara Battaglia. Photo by BFAnyc.com.

What: A celebration announcing the winners of the Prada Journal literary contest.

When: Wednesday, October 23

Where: Prada’s Epicenter store in SoHo, which was transformed into a theater for the occasion.

Who: Zoe Kazan, Gary Shteyngart, Anthony Mackie, Jay McInerny, and Jonathan Ames read the winning stories to a much-bespectacled crowd, which included Mamie Gummer, Giovanna Battaglia, and Paul Dano. Oliver Platt enthusiastically emceed.

Why: Is there a better setting for celebrating the writers of tomorrow than one filled with librarian-chic glasses? Doubtful.