Ofakind.com has us hooked. The website mixes limited-edition goods from emerging fashion and accessories designers with behind-the-scenes coverage of the designers at work. Founders Erica Cerulo (above left) and Claire Mazur, who launched the site last
November, seek out people whose work they love and commission them to create editions of five to 50 pieces, with prices under $500. "Each week is fresh and different," Cerulo says. "We are responding to the general turn against mass-produced fashion. People want to buy things that feel special."Image courtesy of Jamie Beck
