A jeweler dressed as a nerd and a princess dressed as Tinkerbell walk
into a bar on Halloween. No, this isn’t a setup—it’s how Azature
Pogosian, a third-generation jeweler, and Lana Saud Al-Faisal Al-Saud, a
Saudi Arabian royal, met. The encounter resulted in a fast friendship as
well as an exquisite six-piece jewelry collection, Lana by Azature,
inspired by the Saudi royal family’s heirloom gems. “I wanted to design
pieces that were meaningful not only to my family but to Saudi Arabia,”
says the Princess. “We are a very private culture, and I thought I could
share a small piece of it with the world.” The jewelry combines
traditional Saudi elements like textured finishes and geometric shapes
with Pogosian’s signature hard-edged designs in black diamonds and his
unique new metal: a dark mix of platinum and silver. The duo even
obtained permission from the Saudi government to copy legal tender for a
coin necklace. “We didn’t go mass,” says Pogosian, noting that each
piece is one of a kind and handmade. “I’m taking jewelry back to its
roots, to where my grandfather started. Every piece had meaning and
history, and really meant a lot to someone”(azature.com).
The Riyal Thing
A jeweler dressed as a nerd and a princess dressed as Tinkerbell walk
into a bar on Halloween. No, this isn’t a setup—it’s how Azature
Pogosian, a third-generation jeweler, and Lana Saud Al-Faisal Al-Saud, a
Saudi Arabian royal, met. The encounter resulted in a fast friendship as
well as an exquisite six-piece jewelry collection, Lana by Azature,
inspired by the Saudi royal family’s heirloom gems. “I wanted to design
pieces that were meaningful not only to my family but to Saudi Arabia,”
says the Princess. “We are a very private culture, and I thought I could
share a small piece of it with the world.” The jewelry combines
traditional Saudi elements like textured finishes and geometric shapes
with Pogosian’s signature hard-edged designs in black diamonds and his
unique new metal: a dark mix of platinum and silver. The duo even
obtained permission from the Saudi government to copy legal tender for a
coin necklace. “We didn’t go mass,” says Pogosian, noting that each
piece is one of a kind and handmade. “I’m taking jewelry back to its
roots, to where my grandfather started. Every piece had meaning and
history, and really meant a lot to someone”(azature.com).
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