Unstoppable MJ

Marc Jacobs continues his total and utter colonization of the West Village. The designer—who already has three stores on Bleecker Street—is on the verge of unveiling two more in the neighborhood: a Little Marc shop (selling his children's line) at 301 West 4th Street and, just across the way, a new Marc Jacobs Collection accessories shop at 298 West 4th Street. "They're more low-key than the others," says architect Stephan Jaklitsch, who has designed all the Marc Jacobs stores worldwide (as well as the home of Jacobs's business partner, Robert Duffy). "We tried to be more mindful of the neighborhood—the collection accessories shop has only a tiny brass sign, and the Little Marc shop doesn't even have a sign. Robert said he wanted it to feel like something you just sort of discovered." There's no official opening date yet, but the plan is to open them just before Thanksgiving. In other Marc Jacobs news, Sofia Coppola recently bought a Little Marc blue coat for her mini-me, one-year-old Romy Mars, at the Marc Jacobs store in Paris. Quelle surprise.

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