Thanks to Eloise, many a girl has grown up with the fantasy of living in
a hotel—or at the very least, running amok in one for a night. Well,
apparently it isn’t only gals who can be stricken with an Eloise
complex. Thursday night, Aby Rosen, an unlikely Kay Thompson groupie,
took over the newly renovated Paramount Hotel’s lobby to celebrate his
birthday with a bash hosted by Lyor Cohen, Bob Colacello, Diego
Marroquin, Alberto Mugrabi, Stavros Niarchos and Vito Schnabel. Yes,
that’s right, he didn’t rent the penthouse or the ballroom or anything
pedestrian like that. He took over the lobby. And the mezzanine. And
probably the hotel restaurant’s kitchen, too.
Samantha Boardman Rosen and Aby Rosen
To be fair, he certainly put every inch of the space to good use. In
one corner was a mini-wall of real flowers in front of which guests
could pose for photos. Bookending the second floor booth, where DJ Nick
Cohen manned the turntables, were two dancers performing some kind of
meditative, interpretative routine. And in between two downstairs bars
was a woman in a flowing white gown whose sole purpose was to fly
through the air on a multi-story swing, like a lost Cirque du Soleil
acolyte. Every so often, a man named Victor would sweep her into his
arms and whisk her out of the room, presumably to rest, before carrying
her back out for another round on the swing.
“I’m just trying to keep everyone safe,” he said, as he watched her
sway.
“Everyone” was an appropriate word choice considering the boldface
names that packed the lobby, lounging on oversized velvet ottomans and
tufted sofas. There was
Eva Chow chatting with Vera Wang. And Carlos de
Souza posing for cameras with Nicky Hilton. And Bono being trailed by
Guy Oseary, who acted as a bodyguard shooing away fans (even among the
famous, there is a hierarchy, after all). And
Princess Gloria von Thurn
und Taxis in a red cap, not unlike what a bellboy would wear. And
Olivier Theyskens who eyed the swing and said, “I want to try that,” but
obviously didn’t.
Waiters passed out everything from smoked salmon with caviar to cotton
candy and tequila shots, complete with a bowl of limes.
“I know how to drink tequila,” said one woman when a server tried to
explain the process to her.
There was a popcorn machine, too—I mean, why not?—giving one corner of
the lobby the enticing scent of a buttery movie theater.
“This IS like a movie,” shrugged Cynthia Rowley as she grabbed a box
for herself and moments later confetti dropped from the ceiling to ring
in Rosen’s birthday.
Well, if one were to think in cinematic terms, Baz Luhrmann’s
The Great
Gatsby would have to come to mind. What was it Jordan said about large
parties? “He gives large parties and I like large parties. They’re so
intimate. Small parties, there isn’t any privacy.” The woman has a point.
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Photo: Billy Farrell Agency