STREET STYLE

The Best Street Style at Seoul Fashion Week Includes Chanel Tweeds and Bold Primary Colors

Written by W Staff
Photographs by Adam Katz Sinding
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2017 Adam Katz Sinding

It’s fashion week in Seoul, South Korea—southeast Asia’s de facto fashion capital—which means the city’s bright and varied contingent of fashion week attendees are back on the streets, peacocking their best looks. For some, that means precious Pepto-pink Chanel tweed suits; for others, it means trenchcoats paired with dresses, boxy button-down shirts, or boldly hued floral ensembles. Naturally, bomber jackets and sporty separates continue to abound in Seoul, but they meet their match in miniskirts, platform shoes, and the occasional beret. Paris’s butterflies had better watch out.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.

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Street style in Seoul during Seoul Fashion Week Spring/Summer 2018. Photo by Adam Katz Sinding for W Magazine.