FASHION

Pink Slip

Kate Moss gets cheeky in Stella McCartney lingerie.


Kate Moss

When Stella McCartney was invited to meet the queen in 2013, the designer wore jewelry that had belonged to her ultimate style icon: her mother, Linda. “With Philip Treacy’s help, we sewed them onto a fascinator,” the designer told Lynn Hirschberg in W’s October 2014 issue. “We added a veil, and I was set.”

Linda passed away from breast cancer in 1998, but her influence can still be felt in her daughter’s work, including her newest launch: pink, lacy lingerie for Breast Cancer Awareness month. A portion of the proceeds will go towards a new mammography suite at the Linda McCartney Center in Liverpool, which treats patients suffering from the disease. To promote the project, the designer recruited Kate Moss to model the pretty set in a photo shot by fashion faves Mert Alas and Marcus Piggott. Nothing beats getting sexy for a good cause.

Stella McCartney Gemma relaxing soft cup bra, $80, stellamccartney.com, and Gemma relaxing briefs, $40, stellamccartney.com.

Stella McCartney Gemma relaxing soft cup bra and relaxing briefs.

Kate Moss: See New and Old Pictures of the Supermodel in W Magazine Here

Moss graces the first cover of the “New W.”

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Photographed by Michael Thompson.

A nude Moss illustrates “head to toe beauty.”

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Photographed by Michael Thompson.

It was the mid-90s metal-mania.

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Photographed by Kim Knott.

A fresh-faced Moss.

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Photographed by Miles Aldridge.

Something wicked this way comes.

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Photographed by Craig McDean.

In “Midnight Cowgirl,” Moss plays the type who shoots right from the hip.

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Photographed by Craig McDean.

Dressed to Kilt.

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Photographed by Mario Testino.

Thanks to some glossy blonde locks, there’s a bit of a Gwyneth feel to this cover.

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Photographed by Nathaniel Goldberg.

It’s back to brunette.

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Photographed by Michael Thompson.

Moss is giving us a hot flash.

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Photographed by Michael Thompson.

A shot from the appropriately titled “Enter Laughing.”

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Photographed by Nathaniel Goldberg.

A sleek black and white cover a bit reminiscent of her career-launching Calvin Klein ads.

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Photographed by Michael Thompson.

Moss plays the bathing beauty on a rural getaway.

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Photographed by Bruce Weber.

We’re seeing spots.

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Photographed by Michael Thompson.

Black, white, and yellow all over.

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Photographed by Mert Alas and Marcus Piggott.

Kate Moss: Punk Princess.

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Photographed by Craig McDean.

Kate Moss is captured by almost 30 of the leading artists of our time.

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Photographed by Chuck Close.

Kate Moss goes wild in Tanzania.

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Photographed by Mario Sorrenti.

Kate Moss

Dark, sultry, and in a wicked fur.

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Photographed by Craig McDean.

Moss fits the bill in the aptly titled “Glamazon.”

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Photographed by Mert Alas and Marcus Piggott.

A bit of a role reversal for Moss and four new friends.

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Photographed by Bruce Weber.

Moss channels an equine goddess. Mane and all.

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Photographed by Inez van Lamsweerde + Vinoodh Matadin.

Moss takes on another icon: Marilyn Monroe.

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Photographed by Mert Alas and Marcus Piggott.

Kate Moss takes us to Detroit in “Welcome to the Motor City.”

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Photographed by Bruce Weber.

Our “Dreamgirl.”

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Photographed by Ryan McGinley.

Moss puts us under her “Voodoo” spell.

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Photographed by Mert Alas and Marcus Piggott.

Moss kicks back with Daria Werbowy (left) and Lara Stone (right) in “Summer Camp.”

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Photographed by Bruce Weber.

A steamy shoot inside a traditional Hammam.

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Photographed by Mert Alas and Marcus Piggott.

Moss models Prada’s fall collection in the cheekily named “Smart Sex.”

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Photographed by Mert Alas and Marcus Piggott.

Kate Moss. Photographed by Steven Klein.

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