On Sunday, Blei's legendary Rolex collection, 114 vintage pieces, worth an estimated $5-$6 million, will be up for auction in Milan at the newly formed auction house Patrizzi & Co. On the block will be some of the rarest Rolex models in existence, including an 18k pink gold Rolex "Stelline" from 1951 ($200,000-$260,000); an 18k gold and diamond "Stella," especially commissioned by the Sultanate of Oman ($16,000-$24,000); and a stainless steel "Sea Dweller" Submariner from 1971 ($33,000-$47,000).