FASHION

At Balenciaga, Pierpaolo Piccioli Lets the People In

The star-studded Summer 2026 campaign is here.

by Kat Guerrero

Pierpaolo Piccioli is drawn to distinct faces and the contradictions that come with them. The Heart and Body campaign — his first as Creative Director at Balenciaga — introduces the individuals that define this new chapter of the brand.

The cast: Harris Dickinson, Winona Ryder, Roh Yoonseo, Danielle Deadwyler, Havana Rose Liu, Labrinth, Mona Tougaard, Loli Bahia, Hudson Williams, Ned Sims, and Sen Samysheva. They all arrived with a point of view.

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