LONDON FASHION WEEK

Backstage at Matty Bovan, Euphoria Makeup and Larger-Than-Life Hair

Photographed by Serichai Traipoom

Will London Fashion Week provide all the light-hearted fantasy for fashion month? If Matty Bovan’s show is any indication, the answer could be yes. The 29-year-old Central Saint Martins alum put his models in shoulder-width wigs with long, sweeping hair; and makeup reminiscent of something Jules might wear on Euphoria: bright neons rimmed around the eyelids. The looks were playful and fun, with tulle and punk-inspired details taking center stage. See all the backstage moments at Bovan’s presentation, here.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.

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Serichai Traipoom

Backstage at the Matty Bovan fall 2020 show, during London Fashion Week, on February 14, 2020. Photographed by Serichai Traipoom.