Gwyneth Paltrow photographed by Steven Klein, styled by Alex White; W magazine September 2007.
New face of the Puma women's campaign, directed by the brand's creative director for womenswear. None other than, you guessed it: Rihanna.
The new star of Spring 2017 wears Vetements now. Demna Gvasalia, coming soon to a daytime talk show near you.
At Versus Versace (where sister Gigi and her boyfriend Zayn Malik came out to watch), the model of the moment led a pack of bad girls down the runway. Eyeliner not included.
Her Goopness went from kitchen-table entrepreneur to multi-hyphenate on the cusp of starting her own clothing line. Now, she's sharing her entrepreneurial secrets.
Calculated the most popular colors from New York Fashion Week Spring 2017. This is how fashion is colored in right now.
Rapper and newly minted merch pioneer. Only — don't call it merch.
Inside the artist's new performance piece, "An Occupation of Loss," at the Park Avenue Armory. Stay for the devastating closing line: "Mourning, I understood then, is a distraction from loss; after bodies are buried and ceremonies end there remains only an empty and relentless silence."
See W’s most popular videos: