BEAUTY

The Art of Holiday Gifting With Brunello Cucinelli Parfums

Written by Parizaad Khan Sethi
Brunello Cucinelli

Perfume is the quintessential top shelf holiday gift, long regarded as the gold standard of gifting. Few pleasures compare to the warm rush of unwrapping a beloved signature scent that feels like an old flame, or the intoxicating thrill of discovering a new fragrance that instantly feels like “the one.” But because scent is so deeply personal, it’s also remarkably easy to miss the mark. All that anticipation, only to reveal an unfortunate misfire? Less than festive.

For a truly foolproof solution, there’s Brunello Cucinelli’s Incanti Poetici collection. This suite of six gender-neutral fragrances — crafted by some of the world’s most celebrated perfumers — promises to captivate even the most discerning of noses. And to make your gifting experience even more seamless, we’ve thoughtfully categorized each scent for you. All that’s left is to add a bow.

For the one craving a permanent Italian sojourn

Vie Eteree Perfume
$345
Brunello Cucinelli

This scent is like freeranging through the Italian countryside in the summer under open skies with the zingy aroma of citrus, bergamot specifically, in the air. It’s got flashes of basil and cardamom and ends in a symphony of cedar. Irrespective of your passport, if your soul is Italian, this one’s for you.

For the one who likes the high life

Ombra Lirica Perfume
$345
Brunello Cucinelli

If rich, heady, sensual living is your thing, Ombra Lirica is your juice. The hero of this scent is oud, spreading its deep Scorpio-coded vibes, with other resinous notes that reverberate with deep energy. There’s olibanum, frankincense, cedar and guaiacwood. It’s a star cast of MVPs, with no filler notes among them.

For the one whose body is a temple

Soffio Zenit Perfume
$345
Brunello Cucinelli

Clean girl beauty, fragrance edition. Think of this as the olfactory version of the Mediterranean diet. Notes of fig, rosemary and lavender are warmed through with labdanum, reminiscent of a fruit grove warned by the Mediterranean sun. It radiates sunshine, vitality and happiness.

For the one who wants a power fragrance

Sogno Notturno Perfume
$345
Brunello Cucinelli

This one is way more than the sum of its parts would suggest. The notes of osmanthus, vetiver, cumin and sandalwood work overtime to bring an oversized boss energy to the table that just won’t quit. Wear this as a fragrance power suit and watch those manifestations come to life.

For the silk-clad rebel

Brezza Gentile Perfume
$345
Brunello Cucinelli

Brezza Gentile is a modern composition for old souls. It hums with the deep, mystic energy of patchouli, with an enticing bitter orange note followed by spicy hints of elemi, all surrounded by a cloak of ambergris. It’s mysterious and sexy, as if brewed by mystical hands who grew these ingredients in a secret garden. It’s olfactory witchcraft and magic all at once.

For the charistmatic provocateur

Vento Ardente Perfume
$345
Brunello Cucinelli

Leather fragrances are everywhere, but an addictive, elevated leather is harder to find. X marks the spot, because we’ve found it in Vento Ardente. This impeccably crafted scent has notes of saffron, rose, cypriol and amyris, in addition to the leather, of course. It gives out main character energy and demands its wearer do the same. Wallflowers keep out.