Baron von Fancy’s Mass Appeal

The street artist’s billboard takes over Instagram.


Between his many collaborations (including projects with Colette and Opening Ceremony) and his street art, Baron von Fancy’s work feels almost unavoidable. This summer, he inserted himself into New York’s SoHo with a billboard reading “On My Way to Steal Your Girl” in his signature, airbrushed font. The sentiment has found a receptive audience on Instagram, where users are repurposing his work for their own gains. Get inspired here, before you spread the good word.