When it came to getting into the watch business, Bottega Veneta certainly took its sweet time. Forty-four years after the Italian luxury goods house was launched, it’s finally debuting its first piece, the BVX. “There’s a sort of natural order to the evolution of Bottega Veneta,” says creative director Tomas Maier, “and we didn’t want to introduce a watch before it felt right and necessary.” Maier chose Girard-Perregaux, one of only a few Swiss firms that still creates all of the movements in-house, to produce it, and opted for a textured titanium face, nail heads instead of numerals, and an adjustable crocodile band. “You look at it and slowly realize that you’ve never seen a watch like this before,” he says. “Obviously I’m biased, since I designed it, but I think it’s fantastic” (at Bottega Veneta, bottegaveneta.com; $14,600).

Watch: Courtesy of Bottega Veneta