FASHION

Finally, Civilized Fast Fashion

I may be in the minority on this, but I find shopping at the major fast-fashion chains (you know, the one with the initials and the other one that starts with a Z) utterly draining....


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I may be in the minority on this, but I find shopping at the major fast-fashion chains (you know, the one with the initials and the other one that starts with a Z) utterly draining. Seriously, the stress level starts to rise the second I step through those glass doors and start people-dodging. So it was with a spot of trepidation that I booked an appointment with a personal shopper to comb the racks of Eryn Brinié, the latest addition to “Recession Row”—that pile-up of Old Navy, Payless, etc., on lower Broadway in SoHo.

Below, a few of the store’s upcoming holiday looks.