John Varvatos

John Varvatos Spring 2017. Photo by Driely Vieira.

Elliott, John
Elliott showed an expanded array of sunglasses and accessories in addition to his ready-to-wear line (and a beach towel?) at New York Fashion Week: Men's. And it wasn't just that, at 40 looks, it was the biggest undertaking to date — it was also his brightest.

Highlights, Just the All the best looks from the Spring 2017 season, all in one place.

Hilfiger, Tommy
Two words: dandy bros.

Kid, Rich the
The 24-year-old rapper you may have spotted FaceTiming Jaden Smith in the front row.

LeFlufy, Devon Halfnight
Tapped into virtual reality for his Spring 2017 presentation. You'll find no Pokémon here.

Matiere
Like Vetements, a French name without a French accent. But there's a lot fewer hoodies and a lot more dip-dyed, ombre, stoner chic.

O'Neil, Thaddeus
The surfer, photographer, and model-turned designer (he's still pretty much all of these things) presented his Spring 2017 collection and revealed his surfing dos and don'ts. Plus, there's the matter of that official collaboration with Ugg...

Politics Maybe not the first thing you think when you view Parke & Ronen's Spring 2017 collection, but political engagement bubbled up throughout New York Fashion Week: Men's this July, from a Black Lives Matter protest at the outset, headed up by a Lanvin employee and blogger, to Maxwell Osborne's open letter to the fashion community in the wake of his first protest.

Second/Layer
For all the menswear presentations over the four days of New York Fashion Week: Men's, it was Second/Layer's NYFWM debut that was the most anticipated. It was the design duo's first formal presentation, and the line to get in extended farther than those for any of the week's fashion vets.

Tong, Eugene
Stylist for Second/Layer and John Elliott Spring 2017 and a street style vet in his own right. Just — don't expect to see him in mandals, even in summer.

Varvatos, John
The 'elder statesman' of American men's fashion closed out the third season of New York Fashion Week: Men's with Kellan Lutz, Colton Haynes, and, of course, a party. (Soundtrack courtesy of one of his signees, because apparently, Varvatos has a record label.)