When an up-and-coming fashion brand and the eternally cool Chloe Sevigny host events in the same place, it cannot be a coincidence. Roll & Hill, an interiors shop tucked away on the lower half of Mercer Street in New York City’s Soho, was just that place. Last Thursday, the young label Öhlin/D took over the Roll & Hill space, transforming its modern showroom into a chic school yard, complete with a mountain of books from The Strand. A few days later, Chloe Sevigny celebrated friend Delfina Delettrez and her collaboration with MatchesFashion.com, where guests were offered an enormous chocolate bar in honor of Valentine’s Day. When fashion week is not taking over the stunning three story space, the shop offers an array of custom lighting, furniture by creative director Jason Miller, Golan rugs, and the occasional vintage find.

A dining room set and stunning maximal chandelier.

Tribes
Architects, interior designers, product designers, artists, tourists, curious New Yorkers, and clients.     Fans of the Store
Gwyneth Paltrow, Amy Astley, Jane Krakowski, and Christophe Delcourt    The Mix
“Our main focus is the bespoke lighting offering manufactured in our Brooklyn studio,” says Jason Miller, Roll & Hill’s creative director. They also offer a “curated selection of items available for in store purchase, such as table lamps and candlesticks, all designed by our roster of 15 different designers.” Furniture by Finn Juhl and Jason Miller's line are also available.

A model in the shop’s exquisite 3rd floor.

Best Sellers
 Best selling product lines include the Modo, Agnes, Halo, and Bluff City.   Price Point
 Candlesticks and table lamps start at $200 to $30,000 for standard range chandeliers. All custom work is price upon request.   Pièce De Résistance 
The 3rd floor, which boasts some of the space's most conceptual, architectural pieces.

For those who wish to shop from home
Rollandhill.com

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