Who you give your money to matters. It’s no secret that at the height of lockdowns, Black-owned businesses were among the hardest hit. A staggering 41% of Black business owners had to stall operations completely. Now, as we head into the summer, the Black community is rebuilding.
For a lot of the small Black-owned businesses featured on this summer gifting guide, every dollar you redirect will make a visible impact in the growth and economic stability of their companies. Yes, supporting the Black community means much more than just shopping. But it’s a good place to start. Whether you’re searching for a wedding present, a birthday gift, or a token of thanks for someone who’s hosting you over a long weekend, we’re sure you’ll find something you—and they—will love.
We only include products that have been independently selected by W’s editorial team. However, we may receive a portion of sales if you purchase a product through a link in this article.
For the Friend Who’s Always Hosting
For the Party Person
For the Homebody
For the Cookout King
For the Skin-and-Beauty-Obsessed
For Young Parents
For the Beach Bum
For the Sports Enthusiast
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