FROM THE ARCHIVES

How to Be Freaky in Fashion This Friday the 13th


At least one Friday the 13th is guaranteed every year, but there are two on the calendar for 2018: there’s one in July, and one today. If that sends a shiver down your spine, you’re not alone: Some are so suspicious of the supposedly unlucky day that there’s actually a name for the fear of it: paraskevidekatriaphobia. There also those, though, who consider Friday the 13th not a curse, but another day of celebration like Halloween. Superstitions aside, the 13th also presents the opportunity to get especially spooky, which year after year has proven to be in style. Let Jamie Bochert in the woods of Salem with Inez & Vinoodh, and a coven made up of Guinevere Van Seenus, Molly Bair, and Anja Rubik convince you to come over to the dark side with a look back at their freakiest appearances in W, here.

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Photograph by Inez & Vinoodh for W Magazine, September 2016.

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Photograph by Mert and Marcus for W Magazine, March 2015.

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Photograph by Steven Klein for W Magazine, March 2012.

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Photograph by Inez & Vinoodh for W Magazine, September 2016.

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Photograph by Ethan James Green for W Magazine, April 2017.

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Photograph by Mert and Marcus for W Magazine, September 2015.

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Photograph by Mert and Marcus for W Magazine, March 2015.

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Photograph by Steven Klein for W Magazine, March 2015.

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Photograph by Mert and Marcus for W Magazine, March 2015.

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Photograph by Ethan James Green for W Magazine, April 2017.

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Photograph by Inez and Vinoodh for W Magazine, August 2016.

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Photograph by Inez & Vinoodh for W Magazine, September 2016.

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Photograph by Mert and Marcus for W Magazine, March 2015.

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Photograph by Inez & Vinoodh for W Magazine, September 2016.

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Photograph by Tim Walker for W Magazine, June 2011.

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Photograph by Steven Klein for W Magazine, February 2015.

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Photograph by Steven Klein for W Magazine, September 2012.

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Photograph by Tim Walker for W Magazine, October 2010.

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Photograph by Mert and Marcus for W Magazine, March 2015.

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Photograph by Tim Walker for W Magazine, October 2014.

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Photograph by Inez & Vinoodh for W Magazine, September 2016.

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Photograph by Inez & Vinoodh for W Magazine, September 2016.

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Photograph by Mert and Marcus for W Magazine, March 2015.

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Photograph by Tim Walker for W Magazine, December/January 2016.

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Photograph by Mert and Marcus for W Magazine, March 2015.

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Photograph by Inez & Vinoodh for W Magazine, September 2016.