Alicia Keys and Francois Nars

Alicia Keys and Francois Nars. Photograph by BFAnyc.com.

What: A party, hosted by Linda Evangelista, Fabien Baron, and Simon Doonan, to celebrate the 20th anniversary of Nars Cosmetics.

Where: Maccarone Gallery

When: Thursday September 4th

Who: A highly photogenic crowd that included Anna Ewers, China Machado, Taylor Schilling, and Steven Klein—all of whom made the rounds amidst blown-up images of Nars ad campaigns (shot by Francois Nars himself) from the past two decades.

Why: Because what began as a small collection of 12 lipsticks, sold exclusively at Barneys New York, has since become a boundary-pushing powerhouse, adored by fashion-forward women the world over.