Giorgio Armani Crèma Nuda foundation

Giorgio Armani Crèma Nuda foundation $200, available at armanibeauty.com in June.

This divine foundation is as rich and fluffy as whipped cream. After dabbing a pat on each cheek, I blend it all over with a foundation brush, and the result? My complexion appears to have been treated to an Instagram filter. Nothing as altering as X-Pro II or Lo-Fi, but, well, that Crema filter. Hmmm, is that where the name originated?