ACCESSORIES

Gold Diggers

The Beijing Olympics are months away, but Gucci is already in training…


The Beijing Olympics are months away, but Gucci is already in training. In December the brand unveiled the 8-8-2008 Limited Edition, an accessories collection inspired by the Games, which kick off on that date. The sporty wares include a digital watch with a logoed red rubber band, suede patchwork sneakers and a bicycle tricked out with red leather details. In China the color red signifies prosperity and good fortune—clearly Gucci is hoping to score some merchandising medals.

Bicycle: Courtesy of Gucci