BEAUTY

Think Pink Like Pyper America Smith

Instagram’s favorite platinum blonde mixes it up.


When W magazine spoke with model Pyper America Smith in October, the 18-year-old admitted to having pink hair fantasies, just like anyone her age in fashion would. She’d tried it once before, but it was only temporary. “It was just hair chalk that washes out, but I thought it was so much fun and would love to maybe color my hair one day,” she said. “Just not right now.” Why the wait? Being the sister of models and Insta-stars Lucky Blue Smith and Daisy Clementine, Pyper America’s platinum blonde hair was her family’s signature, and arguably claim to fame.

Well, now that it’s 2016, Pyper America is ready to be recognized beyond her roots, literally and figuratively speaking. With fashion week on the horizon, she’s sure to stand out on both the runway and in the streets. Pink is having a moment though, so she won’t be alone. Our November cover star, actress Jessica Chastain, demonstrated how to transform oneself with the trend and model Fernanda Ly was an early pioneer this past spring.

Photo courtesy @pyperamerica.

If you’re feeling inspired to try the trend too, see all of W‘s most memorable pink hair moments in the archives.

Behold: High Fashion Pink Hair Inspiration for Anyone Planning to Channel Kim Kardashian’s Latest Makeover

Ruth Bell photographed by Mario Sorrenti, styled by Melanie Ward; W Magazine March 2016.

Jessica Chastain Gets Into Character” photographed by Steven Klein, styled by Edward Enninful; W Magazine November 2015.

Fierce Creatures” photographed by Patrick Demarchelier, styled by Edward Enninful; W Magazine August 2012.

Come As You Are” photographed by Mert Alas & Marcus Piggott, styled by Edward Enninful; W Magazine September 2013.

Abbey Lee Kershaw’s Inner Wild Child” photographed by Mark Segal, styled by Sally Lyndley.

“Dust in the Wind” photographed by Benjamin Lennox, styled by Andreas Kokkino and Katie Becker; W Magazine September 2014.

How to Wear White Dresses, Starring Fernanda Ly” photographed by Jerome Corpuz, styled by Caroline Grosso; Wmag.com May 2015.

Photograph by Patrick Demarchelier; styled by Edward Enninful; W magazine May 2013.

Bubblicious” photographed by Craig McDean, styled by Alex White; W Magazine September 2006.

The New Guard: Couture’s Outré Attitude,” photographed by Tim Walker, styled by Edward Enninful; W Magazine April 2013.

Photo by Santiago & Mauricio, W Magazine May 2012.

Photographer: Santiago & Mauricio

Couture Clash” photographed by Craig McDean, styled by Edward Enninful; W Magazine October 2013.

Fierce Creatures” photographed by Patrick Demarchelier, styled by Edward Enninful; W Magazine August 2012.

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