Photographs by Patrick Demarchelier, Styled by Katie Grand

As a self-described "body activist," Ashley Graham is not your average supermodel. From dominating the runways of Michael Kors and Prabal Gurung to appearing in the pages of W's latest holiday issue, the 30-year-old brunette beauty has had a stellar 2017—and 2018 is already looking just as bright. As one of the industry's most in-demand supermodels, Graham certainly knows a thing or two about maintaining an effortless glow and has the beauty routine to prove it. Here, Graham shares her best skincare and beauty tips, where you can find her relaxing in West Hollywood, and why confidence is the most underrated beauty product.

Your look in three words:

Chic, sexy, and effortless.

Medicine cabinet snapshot:

SkinMedica HA5 Rejuvenating Hydrator, Mason Pearson brush ($150,nordstrom.com), and Crystal natural deodorant.

Good skin starts with:

Hydration and sleep.

Best advice from your dermatologist:

Stay out of the sun.

SPF of choice:

EltaMD 50 SPF.

Makeup miracles:

Tinted moisturizer, bronzer, and an eyelash curler.

Most underrated product:

Hair masks.

Never leave the house without:

Mositurizer, concealer, bronzer, blush, and lip balm.

A good hair day starts with:

Kevin.Murphy shampoo and conditioner and any Oribe finishing products.

Nails must be:

Shaped. My favorite style is coffin, but I can never get my natural nails long enough.

@theashleygraham

Beauty from the inside out:

I try to eat gluten free and be conscious about where my meat comes from.

Exercise obsession:

Dogpound.

Drink of choice:

Health-Ade Kombucha.

Product that you picked up from the pros:

Adidas foam roller.

A woman should smell like:

Floral, fresh clean scents. I wear Chloé.

Appointment you’d love to nab:

Carasoin Day Spa & Skin Clinic in West Hollywood.

Spa-cation at:

I haven't been yet, but it is a dream of mine to spa-cation at the Aman in Utah.

@theashleygraham

In-tub must-read:

A New Model: What Confidence, Beauty & Power Really Look Like by Ashley Graham.

Best advice from mom:

Be kind to everyone.

Best-kept beauty secret:

Moisturize your entire body after every shower or bath.

Beauty myth you’d like to debunk:

Does cutting your hair actually make it grow longer?

Definite doppelgänger:

People say I resemble Eva Mendes and I'll take it.

Beauty mantra:

Self-confidence is really the best "beauty product." Glow from the inside out.

Related: Kendall Jenner Reveals Her Beauty And Workout Obsessions