FASHION

The Biggest Balmain x H&M Haul

Here, a look at the most diehard fans on Instagram.


Balmain’s collection for H&M dropped this morning at 8 a.m., but diehard fans were lined up long before that—some starting as early as 4 a.m. Needless to say, it sold out almost instantly. Here’s a look at those who made it out not only alive, but also with the biggest haul. Leave some for the rest of us, guys.

Photos: Balmain x H&M Takes Over NYC

Olivier Rousteing and Kendall Jenner. Photo by BFA.com.

Kylie Jenner and Lewis Hamilton. Photo by BFA.com.

The Backstreet Boys with Olivier Rousteing and Ann-Sophie Johansson. Photo by BFA.com.

Gigi Hadid, Kendall Jenner, and Jourdan Dunn. Photo by BFA.com.

Rosie Huntington-Whiteley. Photo by BFA.com.

Models backstage with Olivier Rousteing. Photo by BFA.com.

Alexa Chung. Photo by BFA.com.

The Backstreet Boys at the H&M x Balmain fashion show.

Photo by BFA.com.

Diane Kruger. Photo by BFA.com.

Ellie Goulding. Photo by BFA.com.

Julia Restoin Roitfeld. Photo by BFA.com.

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