KEEPING UP WITH KRISTEN

Kristen Stewart Stars in Yet Another Chanel Campaign

The actress and muse will be the face of Gabrielle, Chanel’s first new stand-alone perfume for the brand in 15 years.


Karl Lagerfeld just can’t get enough of actress Kristen Stewart.

It was reported by WWD that the actress will be the face of Gabrielle, Chanel’s first stand-alone perfume in 15 years. Stewart will begin her duties as perfume purveyor in September, with a film campaign shot by director Ringan Ledwidge and print ad lensed by Karim Sadli. The scent itself is said to be created by Olivier Polge and the house’s fragrance creation and development laboratory, and follows the houses’s new bag launch of a style bearing the same name, Gabrielle, Coco Chanel’s birth name.

The new fragrance is hardly the first Chanel modeling gig for Stewart, who has been a brand ambassador since 2013. Over the years, she’s served as the campaign face of Spring 2015 handbags and eyewear, Spring 2016 beauty, Pre-Fall 2016 ready-to-wear, Fall 2016 beauty, Chanel Rouge lipstick, Spring 2017 beauty, and, most recently, the Gabrielle bag. Whew.

While perfume has since alluded the actress when it comes to Chanel, she is no stranger to the field; previously, she starred as the face of Balenciaga’s Florabotanica perfume for four consecutive seasons—a scent that was, interestingly enough, also created in part by Polge, along with Jean-Christophe Hérault.

Kristen Stewart’s Hair Evolution, from Gothic Glamour to Blonde Buzz-Cut

Kristen Stewart received critical acclaim for her role in “Into The Wild,” and stellar marks for her beauty look at the premiere in 2007.

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Rocking tousled locks, rosy cheeks and a subtle smoky eye, Stewart looked fresh and youthful in 2008.

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Attending the screening of the ‘The Twilight Saga: Eclipse’ in New York City, Stewart wire her golden brown locks in a tousled boho braid with a red smoky eye and a nude lip.

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At the “The Twilight Saga: Breaking Dawn – Part 2” premiere, Stewart was a vision of romance with big soft curls, a light golden eye and a red lip.

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Attending the Costume Institute Gala in New York City, Stewart let her bold purple eye makeup shine by pulling back her brown hair and keeping the rest of her makeup neutral.

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Stewart looked like a rockstar at the premiere of Still Alice in 2014 with an edgy haircut and frosted blue eyeshadow.

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A messy low ponytail perfectly complimented Stewart’s dramatic black winged smoky eye at the premiere of American Ultra in 2015.

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At the New York Film Festival premiere of her latest film, Billy Lynn’s Long Halftime Walk, Stewart wore her bleach blonde hair in a short cut that showed off her playful pink makeup.

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Attending the Film Independent at LACMA screening of her new film Personal Shopper, Stewart paired her chic black eyewear with a dark smoky eye and red lip while keeping her brunette pixie slicked back. (2017)

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A daring new look for Stewart, the actress debuts her freshly buzzed platinum blonde hair at the IFC Films Personal Shopper premiere in Los Angeles in 2017.

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Just before the 2018 Oscars, Stewart debuted a mullet.

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Kristen Stewart and her mini rattail attended a photocall at the 71st annual Cannes Film Festival at Palais des Festivals on May 8, 2018.

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Kristen Stewart’s take on a rockabilly quiff was front and center at a screening for *Knife + Heart (Un Couteau dans le Coeur) at the 71st Cannes Film Festival on May 17, 2018.

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Kristen Stewart’s dirty blonde coif was on display at the Chanel show as part of the Paris Fashion Week Womenswear Fall/Winter 2019/2020 on March 05, 2019 in Paris, France.

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Kristen Stewart’s fiery tips and bleached brows shocked the crowd at the 2019 Met Gala celebrating “Camp: Notes on Fashion” at The Metropolitan Museum of Art in New York City.

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Kristen Stewart wore a slicked back pink pompadour fastened with black barrettes during the 45th Deauville American Film Festival on September 13, 2019 in Deauville, France.

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Kristen Stewart is still growing out her formerly blonde pixie now that Charlie’s Angels is in theaters.

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Stewart is certainly keeping busy this year. Beyond her news-making new haircut, the actress recently premiered Personal Shopper, which led to a promotional stint hosting Saturday Night Live where she spoke about Donald Trump’s obsession with her relationships. Later this month, she will show her directorial debut, the short film, Come Swim, at the Cannes Film Festival, which previously premiered at the Sundance Film Festival earlier this year. Also in the works: Lizzie, a biographical thriller about the life of Lizzie Bordon, set to premiere later this year, as well as Undercover, the reason behind her buzzy buzzcut, a film that focuses on an underwater scientific crew that suffers a life-threatening earthquake, which is currently filming in New Orleans.

Forget the Kardashians; it’s hard enough keeping up with Kristen Stewart.

Related: Pharrell, Lily Collins and More Read Chanel’s Seven Most Inspiring Quotes