Laura Bailey and Poppy Delevingne

Laura Bailey and Poppy Delevingne. Photo by Dave Benett.

What: Natalie Massenet, Founder and Executive Chairman, The Net-a-Porter Group, hosts the launch event for The Net Set, the e-commerce sites’s shoppable social media platform.

When: Wednesday, May 13th

Where: The Net-a-Porter offices in London.

Who: The chic social set included It girls Poppy Delevingne and Jeanne Damas, singer Ellie Goulding, designers Christopher Kane, Nicholas Kirkwood, Anya Hindmarch, and many others.

Why: The app allows you to subscribe to different “style tribes,” which were represented IRL by fashion’s in-crowd at the event. Are you Rock Chic, Fashion Magpie, Double Denim, Leopard Lover, or all of the above?

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