EARTH DAY
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20 Low-Waste Beauty Products for a More Eco-Friendly Routine

Looking to ditch plastics? Your medicine cabinet is a surprisingly easy place to start.


Daria Werbowy photographed by Ryan McGinley, styled by Edward Enninful, hair by Jimmy Paul, makeup by Dick Page.

Reduce, reuse and recycle—there are plenty of ways to be a little more green this Earth Day, especially when it comes to your skincare, wellness and beauty routines. Many brands in this notoriously wasteful space are making strides towards more environmentally-conscious practices, low-impact natural ingredients, and low- or no-waste packaging. While you should always use what you have (and repurpose the container whenever possible) before investing in any additional eco-friendly options, if you’re trying to cut down on your plastic consumption, these are all great options to consider for your next medicine cabinet refresh. Here, 20 of our favorite effective, low-waste products you’ll want to keep in your rotation for good.

W Shop is W Magazine’s shoppable guide to editor-approved buys in fashion, beauty, wellness, and lifestyle. We may receive a portion of sales if you purchase a product through a link in this article.

These solid shampoo and conditioner bars leave hair fresher, bouncier and shinier than many conventional duos. And they can last for up to 60 washes—just make sure you keep the bamboo holder somewhere it won’t get soggy between showers.

Kate McLeod’s solid moisturizer “stones” are beloved for their decadent feel and minimal, plant-based ingredient list. Each one is made by hand in small batches, and you have your choice of packaging: a refillable bamboo canister, or a recyclable cardboard sleeve.

A rare example of a truly package-free option, these water-soluble body wash sachets from Plus contain aloe, eucalyptus and almond oil. With fragrance free and scented options, reducing waste has never been easier—or more luxurious.

This silky, lightweight serum bar is the perfect product to transition your skincare to summer, and cut down on unnecessary waste. Licorice extract and German blue chamomile promise more even skin tone with a hefty dose of moisture from jojoba and squalene.

These “balmies” from Axiology are a fun twist on the makeup crayon—simply peel away the recyclable paper and use each shade as blush, lipstick, or highlighter, wherever you want.

Clean beauty brand Kjaer Weis sells their products and packaging separately, to minimize waste and encourage re-use of their metal-and-leather palettes. Not that you’ll need any extra encouragement—this cream blush and highlighter duo is guaranteed to be an everyday essential.

All of the glass products from the slow beauty brand Kindred Black are packaged in bottles handmade in Oaxaca, all of which will look great on your vanity long after the products run out. They offer a wide variety of lotions and potions, but this subtle hinoki and yuzu hair oil is perfect for warmer weather.

This pick isn’t totally packaging-free, but swapping your disposable razors for a sleek safety razor is a more eco-friendly (and economical) option in the long run.

By packaging their ultra-wearable powder shadows in cardboard and eschewing any mirrors or magnets (both of which you’ll find in most conventional compacts), Athr ensures that every item they make is fully recyclable.

Not that you need another reason to love Susanne Kaufmann, but the beloved brand sells large format refills for their most popular products, including the two-in-one shampoo and body wash.

RE=COMB makes all of their hair tools from recycled plastic, resulting in beautiful, psychedelic designs that prevent new plastic waste from entering the ecosystem.

Bars aren’t just for the shower—banish frizz with this hair serum bar packed with Abyssinian Oil Esters and plant-based silicone.

Reset your oral care habits with this reusable set from by Humankind. Each trio of toothpaste tablets, mouthwash tablets and biodegradable floss promises to remove 4.17oz of plastic from your routine—it’s the little things that add up in the long run.

Swapping your bottled body wash for a chic bar soap is an easy way to cut down on your plastic consumption. Look for a luxurious option, like these small batch bars from Binu Binu, to make bathtime a relaxing ritual.

Not ready to switch to bar soap? Bathing Culture offers a variety of refillable bath and body products in cheerful glass bottles, plus sustainably made bath accessories.

Ditch synthetic loofahs for the real thing, or try this terra cotta and cotton option from Dehiya. It’s won countless awards for a reason!

Made from bamboo, these plush, washable cotton pads are perfect for cutting down waste in your everyday routine. Each pack includes seven pads and an organic, washable pouch for easy machine washing.

La Bouche Rouge’s Satin Lipstick comes in a chic, plastic-free leather case that is refillable for minimal environmental impact. We love the universally flattering nude pink, but you can swap in a new color for each season!

A natural deodorant that actually works? We’re in. In case you need more convincing: Every scent is aluminum-free, paraben-free, vegan, gluten-free and comes in a refillable container.

If you’re still trying to master a winged eyeliner look and find yourself going through too many Q-tips in the process, look no further: this reusable, washable swab will have you wondering why you didn’t make the switch sooner.

W Shop brings you the editor-approved buys we can’t get enough of and think you’ll adore, too. Best of all, you can shop all of the products above directly on this page without visiting multiple retailers. Simply click on an item to learn more, choose your size or favorite color (if applicable), and then hit “add to cart.” When you’re done, you can click over to your cart in the top right corner of your screen to purchase all your stellar selects at once. How easy is that?

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