Few Kardashian family controversies pass by without being addressed on Keeping Up With The Kardashians, so maybe we shouldn’t be surprise Kendall Jenner’s reaction to the fallout surrounding her controversial Pepsi commercial despite the fact there was some indication that Jenner herself didn’t want it filmed.
“We’re not perfect, but you see these things in the media, like Kendall and [her Pepsi ad that was accused of trivializing Black Lives Matter], where I see her at home crying, but in the media she looks another way because she’s not addressing it,” Kim Kardashian told The Hollywood Reporter in an expansive cover story celebrating the show’s upcoming 10 anniversary. “I’m just like, ‘This is wrong. You need to speak up.’ She was like, ‘I don’t ever want to show that footage of me crying.’ She was trying to not make excuses or be dramatic, but that was what she was going through at the time.”
Well, what do you know, in a just-released promo teasing the upcoming season, Jenner’s reaction is one of the few new bits of footage highlighted.
“I feel like my life is over,” says Jenner in conversation with her older sister.
“You made a mistake,” replied Kardashian.
And while that could be about any Kardashian drama, the E! Network’s own news site clarifies that it is about the Pepsi controversy.
Sure, while in any controversy involving a 124-year-old multi-billion dollar international company and a 21-year-old girl, it’s likely the mega-corporation that deserves more of the blunt of the blame. Yet, it’s interesting the Kardashian’s show won’t totally let Jenner get away without any responsibility (though, what comes after “You made a mistake” remains to be seen).
Jenner has refused to address the controversy in public so far, though other members of the Kardashian clan and Pepsi have. In fact, Jenner may be one of the few people on the planet who hasn’t directly addressed it. Everyone from Madonna to Alec Baldwin already has weighed in.
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See 23 of Kendall Jenner’s Best Hair and Beauty Moments
Kendall sports slicked back hair and nude lip while attending the screening of ‘Girls Of The Sun (Les Filles Du Soleil)’ during the 71st annual Cannes Film Festival at Palais des Festivals on May 12, 2018 in Cannes, France. Photo courtesy of Getty Images.
Kendall goes for a classic pink lip at the 2018 CFDA Fashion Awards at Brooklyn Museum on June 4, 2018 in New York City. Photo courtesy of Getty Images.
Kendall Jenner wearing no makeup but still gorgeous while backstage ahead of the Alberta Ferretti show during Milan Fashion Week Spring/Summer 2019 on September 19, 2018 in Milan, Italy. Photo courtesy of Getty Images.
Kendall with a nude lip at the Harper’s BAZAAR Celebrates ‘ICONS By Carine Roitfeld’ at The Plaza Hotel on September 7, 2018 in New York City. Photo courtesy of Getty Images.
Kendall sports a sloppy bun with a shimmery lip at the first annual “If Only” Texas hold’em charity poker tournament benefiting City of Hope at The Forum on July 29, 2018 in Inglewood, California. Photo courtesy of Getty Images.
Kendall opts for fuller hair and a pink lip at the Ninth-Annual Veuve Clicquot Polo Classic Los Angeles at Will Rogers State Historic Park on October 6, 2018 in Pacific Palisades, California. Photo courtesy of Getty Images.
Kendall sporting her classic slicked back hairdo with clean makeup at the 2018 Vanity Fair Oscar Party hosted by Radhika Jones at Wallis Annenberg Center for the Performing Arts on March 4, 2018 in Beverly Hills, California. Photo courtesy of Getty Images.
Debuting her most recent ‘do, Jenner sports a chin grazing bob with a pair of chic sunglasses and a black hat.
Reverting back to her tousled bob with a glossy, raspberry pink lip, Jenner attends the Valerian And The City Of A Thousand Planets Hollywood premiere.
Kendall Jenner’s short hair is pulled up in a sleek, modern top knot with a creamy, nude lip as she arrives at the 70th annual Cannes Film Festival.
At the 2017 Costume Institute Gala, Kendall Jenner’s makeup features a bold coral lip that pairs beautifully with her sleek wet waves.
A sleek high pony with with radiant, luminous skin and pale pink lip was the look at 2016 Costume Institute Gala.
Staying true to her au natural style, Jenner debuts her newest do with a bare face on the runway of the Michael Kors Spring 2017 show.
The supermodel steps out at the Cannes Film Festival in 2016 rocking a super sleek up do, coral lips, and neutral smokey eye.
Backstage at the Diane Von Furstenberg Spring 2016 show, Jenner poses as one of Pat McGrath’s muses in a 70’s inspired look with large soft curls and a bold colorful eye.
Jenner gets experimental, elevating her look with faux bangs and heavy contouring, for a more mature look at the American Music Awards in 2015.
Kendall Jenner’s heart hair is perhaps her most iconic hairstyle ever. Fellow models Kylie Jenner, Gigi Hadid, Bella Hadid and Hailey Baldwin arranged her hair into hearts as she lay on the floor of a yacht while they were vacationing. The photo, posted on May 25, 2015, is one of the most-liked photos ever on Instagram. Photo courtesy of Instagram.
Glowing at the 2014 Billboard Music Awards, Jenner channels a bronzed goddess with sleek straight hair, sun-kissed skin and a golden smokey eye.
At the Teen Choice Awards in 2014, Jenner ditches her natural waves and fresh face for a frosted look, with slicked-back hair and shimmery neutrals.
With her modeling career reaching new heights, Jenner grows into her signature look of a sleek middle part and minimal makeup, save for a bold red lip at the American Music Awards in 2013.
Stepping out at “The Twilight Saga: Breaking Dawn” premiere in 2011, Jenner embodies bohemian chic with a long fishtail braid and a natural face.
Following in her famous sister’s footsteps with long wavy locks and a soft glam look, Jenner shows off her newly elevated look at the Teen Vogue Young Hollywood Party in 2010.
At only 14 years old, Kendall Jenner steps out of the family limelight and into her own. She arrives at the ‘Kiss & Tell’ record release party in 2009 fresh faced, with simple black eyeliner and glossy lip.