LFW 2018

The 4 Beauty Rules to Know For London Fashion Week, According to These Brit It Models

Models Leomie Anderson, Jena Goldsack, Nora Attal and Malaika Firth break down the secrets to their Fashion Week beauty routines.


With London Fashion Week officially starting Friday, British beauties Leomie Anderson, Jena Goldsack, Nora Attal and Malaika Firth, British models who have dominated the runways in seasons’ past from the Victoria’s Secret Fashion Show to Jeremy Scott during New York Fashion Week, share their secrets on how they keep their skin fresh for the runway and more. From DIY sour cream (!) and honey masks to soy based cleansers and yes, tea, these British models share their ultimate trade secrets.

Leomie Anderson


Product you cannot live without during Fashion Week:

I can’t live without my lip gloss. I hate going into a casting with dry lips—not cute!

Good skin starts with: I love Biore facial products, especially the Baking Soda Facial Scrub. It’s a great exfoliator that doesn’t contain micro beads that doesn’t damage the environment. To top it off, I use Kiehl’s serum, daily oil and facial moisturizer during the winter to keep my skin hydrated.

Your ultimate British beauty rule: Being polite to people gives you less wrinkles.

Jena Goldsack


Product you cannot live without during Fashion Week: My Lucas Paw Paw cream. Having makeup constantly taken on and off as well as the dry weather, I always make sure I carry my Paw Paw with me to nourish dry lips and also help to soothe any blemishes on your face.

Good skin starts with: A healthy diet and to make sure you’re hydrated for starters! I’ve recently discovered an Australian brand called Ultraceuticals which I’m loving. I’ll use their Foaming Cleanser morning and night and partner it with a Brightening Serum that has fruit acids in to help diminish the look of blemishes. Follow that up with Biotherm Aquasource moisturizer, which is super light.

Your ultimate British beauty rule: Tea! Very cliche for a Brit to say but I drink Bodyism’s ‘I am beautiful’ tea, which has a mix of herbs and spices to cleanse your insides—thus making your skin look healthier.

Malaika Firth


Product you cannot live without during Fashion Week: The Fresh Soy Face Cleanser and Lotus Face Cream are my go-tos. I use this cream morning and night, it’s so hydrating! I love the cleanser, especially after catwalk shows as it’s so gentle on my skin after all the different types of make-up the designers use.

Good skin starts with: I really like natural skincare. I make my own masks out of sour cream and some honey. Apparently the sour cream is really good for naturally exfoliating the skin! Then I keep my make-up quite simple, Bobbi Brown Skin Foundation Stick in Honey and an easy Dusty Rose lipstick from Anastasia Beverly Hills.

Your ultimate British beauty rule: It’s not a necessarily a British one, but one that needs to be listened to. My rule is to wear less make-up than you think I need. That and anything that Wendy Rowe recommends!

Nora Attal


Product you cannot live without during Fashion Week: The Avène Cicalfate face cream. It’s super hydrating, it’s especially good for when you take flights and during shows when they do multiple makeup looks in one day.

Good skin starts with: A good face mask, I like the Charlotte Tilbury Goddess Skin Clay Mask, it gives your face nice glow.

Your ultimate British beauty rule: Less is more, I prefer some bronzer, an eyelash curler and lip balm over a full face of makeup.

Kaia Gerber’s Messy Waves and Kendall Jenner’s Sleek Bob Top New York Fashion Week’s Best Model Beauty Moments

British beauty Adwoa Aboah proves that glowing skin and a coral red lip go hand in hand.


Model Jasmine Sanders makes the case for minimalist street style with her natural skin and slicked back bun.


Model Grace Elizabeth effortlessly wears her slicked back bob with creamy, radiant skin and a bold maroon lip.


Model Yasmin Wijnaldum and friends pose backstage at the Jeremy Scott show flaunting their neon colored wigs.


Victoria’s Secret Angel Elsa Hosk makes the case for polished 70’s glamour with her sleek cat eye and perfectly blown out curls.


For model Lily Aldridge, it’s all about messy waves and a bold red lip.


Model Kendall Jenner flaunts her street style wearing her bob sleek straight and middle parted with a pale pink lip.


Model friends Hailey Baldwin, Doutzen Kroes and Rosie Huntington-Whiteley show off their polished evening glamour at the Tom Ford show.


Model friends Kaia Gerber, Vittoria Cerretti and Yasmin Wijnaldum brace the winter cold fresh faced in matching black sunglasses.